Innovation is a buzzword and seems to have become an end in itself. Companies invest in it, but not many are happy with what they get in return.
What really makes a difference?
It is about understanding the real barriers, it is about having a vision, it is knowing where to innovate, it is about leadership, it is about behaviours and attitudes, it is about the people inside the organisation, it is about your external collaboration partners – in short, a holistic approach is required!
More… and the MasterClasses in some more detail